The objectives of today’s blog:
1. Who are the communicators?
2. What product or service is being advertised?
3. What are the demographic and psycho graphic characteristics of the audience at which the advertisement is aimed?
4. Which needs and gratifications are addressed in the advertisement?
1. Do the Non-verbal cues in the picture contribute to the non – verbal message?
Objective:
To apply the concepts and the theories of mass communications to a media example.
Media example:
Cartier:
Mass Communication
